Shop Local and Listen LocalGrowing your Business with WCR FM

The number one radio station for Wolverhampton, WCR FM, is the main way in which you can put your business before those who live and work in the city. We have been serving the communities of Bilston, Wednesfield and Wolverhampton for over 25 years. We invite you to compare our rates with other media outlets.

Radio is the fastest growing medium, with its 12.5% growth putting it ahead of the entire market - including the Internet.

  • 89% of adults regularly listen to the radio every week, with 72% of all listening via an online platform. 39% of that listenership is in the 35-44 year-old age range.
  • 64% of listening is done in the home, whilst 22% of people consume radio on the move and 14% in the office.
  • 32% of the population own a smart speaker - with 21% of smart-speaker owners listening to radio on it every day.

If radio advertising is new to you, then one of our starter packages may tempt you:


A 30 second advert about your business read 12 times between 8am and 5pm over Saturday and Sunday.



A 30 second advert about your business read once per hour in our Breakfast and Drive Time shows (35 plays).



A professionally produced advert about your business playing six times per weekday (186 plays plus bonus weekend plays). About £1.60 each.


We can also provide a bespoke package to the needs of your business over a longer period




Advert rate

 % Discount



Ads total

Cost per ad


6 per day

6am - 7pm








6 per day

6am - 7pm








6 per day

6am - 7pm








  • Adverts are approximately 30 seconds in length.
  • Production costs are for a single voice advert (to the specification of the customer’s choice).
  • Rates are the same if you run several adverts in rotation, but there is a production cost per advert.
  • We will produce a fresh advert at no cost during the six and twelve month packages.
  • Additional free of charge adverts in weekend shows.

Additional sponsorship is available for peak shows (weekday Breakfast and Drive Time) at a rate of £1,000 per calendar month. Off peak weekday shows (10am – 3pm) are available for sponsorship at £500 per calendar month. Other individual shows can be sponsored at £50 each. There is a one-off production cost of £50 for all sponsorship deals.

Weather and travel news can also be sponsored when available. Weather (10 second promo, 24 times per day on the hour) is charged at £750 per calendar month (£1 per mention). Discounts for longer campaigns also apply as above (10% for 3 months, 20% for 6 months and 30% for 12 months)

We also hope to be able to offer banner adverts on this website. Please enquire if you are interested.

More information

For further details email or call Chris Allen on 07956 303037.