Editorial Guidelines

Who These Guidelines Apply To

These guidelines apply to:

• Presenters
• Volunteers
• Staff
• Contributors
• Guests

They cover all content broadcast and published online.

Editorial Responsibility

Wolverhampton Community Radio Training (WCRFM) has overall editorial control of all content broadcast on the station.

All content must comply with the Ofcom Broadcasting Code.

Accuracy and Fairness

We aim to:

• Broadcast accurate information
• Correct errors promptly
• Distinguish clearly between fact and opinion
• Treat individuals and organisations fairly

Harm and Offence

Content must not include:

• Hate speech
• Discrimination
• Abusive or threatening language
• Content likely to cause serious offence

Presenters should consider the likely audience at all times.

Impartiality

News and factual programming must be presented with due impartiality.

Personal opinions must be clearly identified and must not mislead listeners.

Privacy

We respect the privacy of individuals.

Personal information should not be broadcast without consent unless there is a clear public interest and legal justification.

Children and Vulnerable People

Special care must be taken when content involves children or vulnerable adults.

Consent must be obtained where appropriate and safeguarding principles must always be followed.

Music and Copyright

All music and audio content must be broadcast in line with licensing agreements.

Unauthorised use of copyrighted material is not permitted.

Advertising and Sponsorship

Advertising and sponsored content must:

• Be clearly identifiable
• Comply with Ofcom rules
• Not mislead listeners

Editorial content must remain independent of commercial influence.

Social Media and Online Content

These guidelines apply equally to:

• Station social media accounts
• Website content
• Podcasts and on-demand audio

Presenters are responsible for ensuring online content reflects station values.

Compliance and Breaches

Failure to follow these guidelines may result in:

• Content being removed
• Further training
• Suspension or removal of broadcasting privileges

Complaints

Complaints relating to editorial content will be handled in line with the station’s Complaints Policy.

Review

These guidelines will be reviewed regularly to ensure they remain current and effective. To contact the team with complaints email news@wcrfm.com.