Keon Homes builds towards £70m revenue target following ‘B Corp’ milestone

One of the Midlands’ leading affordable housing developers has announced B Corp success as it heads towards ambitious £70m revenue targets by the end of 2026.

Staffordshire-based Keon Homes, which is part of the Tara Group, has reinforced its strong commitment to the communities it operates in by achieving the global standard for environmental performance, public transparency and legal accountability.

The company scored highly across governance, customer engagement and reducing its carbon footprint, not to mention the way it invests significantly in developing employees and helping bridge the skills gap in construction through a range of new educational initiatives.

The B Corp accreditation, which was completed in just ten months, will also further align the business against the social values of its clients, including housing associations and local authorities looking to make the right decision for their sites.

Richard Williams, Managing Director of Keon Homes, commented: “We firmly believe in ‘doing the right thing with HEART’, which shapes every big and small decision we make and helps create an employee experience that people really value.

“This was a fantastic starting point for the B Corp assessment. It meant that the foundations and the culture were already in place, and we just had to fine tune certain areas, including accountability and how we report our positive impact.”

He continued: “We have exciting plans in place to grow the footprint of the business, with the recent launch of our group-wide strategic land promotion business and the execution of our twelve-month plan to hit £70m turnover by the end of this year.”

Established in 2018, Keon Homes is one of the UK’s fastest growing affordable housing developers.

In that time, it has delivered over 1000 homes across 20 different communities, working closely with ten housing associations and several local authorities on complex housing developments.

The business, which has been involved in bringing Phase 3 of Birmingham’s Port Loop and New Park Village in Wolverhampton to life, scored 120 points during the B Corp assessment, well above the 80-point threshold.

It was specifically praised for the way it has helped regenerate underserved communities across the West Midlands.

Sister business Cameron Homes was also successful with its own B Corp accreditation, scoring 115 points.

The HBF 5* housebuilder is on target to construct 200 quality homes this year, across ten live developments in Derbyshire, Leicestershire, Nottinghamshire, Shropshire, Staffordshire and Worcestershire.

All these schemes are being built using a strong local supply chain, with a commitment to continually reducing environmental footprint and creating employment opportunities for young people.

The philanthropic legacy of founder and former chairman Noel Sweeney was also highlighted for the way it donates over £500,000 per year to local charitable causes and community groups.

Julie Caudle, Chief Operating Officer of Tara Group, went on to add: “B Corp is an important milestone in our journey, but we are not stopping there. Using the good practices demanded by the standard, we’ll continue to invest in meeting our ESG and Net Zero goals, as well as connecting even deeper with the local communities we operate in.

 “It is a massive achievement. Construction is an underrepresented sector when it comes to this global standard…we’re doing out bit to change the narrative for our industry.”

For further information, please visit www.keonhomes.co.uk or follow the company across its social media channels.